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Analytics & Reporting

Gain valuable insights into your chatbot’s performance and optimize your lead generation strategy with comprehensive analytics.

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Available Reports

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Core Metrics

• Lead Source Analysis: Track which channels generate the most leads
• Conversion Funnel: Monitor progression from visitor to customer
• Qualification Rate: Measure the percentage of qualified leads
• Response Time: Track how quickly leads receive follow-up
• Conversation Quality: Analyze chat transcript quality and outcomes
• Agent Performance: Compare lead handling across team members

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Custom Report Builder

Create tailored reports to analyze your data:

1. Go to Analytics > Custom Reports
2. Select Lead Reports as the report type
3. Choose metrics and dimensions to include
4. Select visualization type (table, chart, graph)
5. Save and schedule reports

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Integration with Analytics Tools

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Google Analytics

• Track user interactions and events
• Set up goals and conversions
• Analyze user behavior flow

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Meta (Facebook) Pixel

• Track conversions from Facebook ads
• Create custom audiences
• Optimize ad delivery

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Best Practices

1. Data Collection

   • Define clear KPIs before setup
   • Ensure consistent event naming
   • Set up proper data filters

2. Analysis

   • Review reports weekly
   • Set up custom alerts for anomalies
   • Compare performance over time

3. Optimization

   • A/B test different approaches
   • Focus on high-impact improvements
   • Document changes and results

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Need Help?

• Analytics Documentation
• API Reference
• Contact Support